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 By Gina Abudi, on July 31st, 2014 A Mini Case Study Read Part I of this mini case study for the first part of the story. As you’ll recall, Jane received 2 out of 12 responses to her request to meet to discuss the processes around engaging clients. She has scheduled time with the 2 respondents. The other 10 individuals have not […] By Gina Abudi, on July 30th, 2014 A Mini Case Study Jane is an employee within the marketing department. She has been tasked with getting input from her peers in her own department (marketing) but also in sales in order to map out processes around engaging clients. This process information is needed to customize the newly purchased Customer Relationship Management (CRM) system. […] |
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