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 By Gina Abudi, on December 8th, 2011 Many small businesses can’t afford to spend a lot of money rewarding their employees for a job well done and, since they cannot, often skip doing anything. Not a good idea! Acknowledge your employees’ hard work this year in any of these 5 easy (and not expensive!) ways: Give employees an extra day off to […]  By Michael Wormald, on December 6th, 2011 When looking for hire a freelance contractor, or firm to handle your Social Media efforts such as Twitter, Facebook, or Blog avoid these 5 common mistakes. 1) They don’t know your industry. Hire someone who has a similar industry background, ask them industry related questions and test their knowledge. Having someone who does not understand […] By Gina Abudi, on December 1st, 2011 A recent video on Business on Main – Cool Runnings – profiled Zane’s Cycles based in Connecticut. Zane’s Cycles focus in on the customer and, in particular, creating lifelong customers. I particularly enjoyed this video because it emphasizes a point I’ve been making for a number of years – it is ALL about the customer! […] By Gina Abudi, on November 23rd, 2011 A recent article in Business on Main, “You Want What? Four Tips for Civilized Negotiating,” provided four essential best practices when negotiating: Conduct interspace negotiations Ask the right question Don’t negotiate via email Listen Read more about each tip in the article. Negotiating is a part of life in general – whether we negotiate in […] By Michael Wormald, on November 17th, 2011 Google clearly “gets” that Small Businesses Owners are constantly looking for online tools that help. Although Google has hundreds of business focused applications we would like to highlight our favourite. They’re essential for Entrepreneurs and their completely free services. Google Analytics Google Analytics has become the industry standard for advanced website monitoring. This free […] |
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